We have gathered the best individual sales talent into a North American Sales Team and aligned ourselves with manufacturers and publishers who produce the highest quality products. Our unique model emulates a conventional in-house national sales force with several inherent advantages. For over 20 years SMP has taken our clients' products to the marketplace with a truly coordinated, unified, and extremely cost-effective selling effort.
SMP's team is made up of 16 partners who have held management positions within well-respected retailing and manufacturing companies. This experience base gives our clients several competitive advantages when approaching the retail and on-line marketplace:
- Increased call frequencies improve reseller mindshare, which translates directly into stronger relationships and more selling opportunities.
- Comprehensive national product launch and marketing plans, using street-level data about all accounts, not just a few data points from fragmented regional territories. We focus on every aspect of the product life cycle, from concept to end of life.
- Assignment of a point person to each client who assists management as an advisor, mentor and on-call liaison aggregating forecasts, sell-thru data, marketing program analysis and pre-release feedback on a regular basis.